About Us \ Case Studies


Read examples of how we've strengthed customer connection for our clients:

  • Adapting a Sales Channel to a Rapidly Changing Economy
    A sales team needed to quickly align its focus around a cost savings message. Lenati worked with the team to produce a streamlined set of sales tools that were tailored for effectiveness. Read more

  • Microsoft's Windows Media Center: Driving Usage of an Ingredient Brand
    Whe the distribution method for Windows Media Center shifted, its marketing strategy needed an updated approach. Lenati conducted market research, developed a new customer segmentation strategy, and defined an updated brand identity. Read more

  • Competitive Advantage Through Customer Experiences
    Inovis found itself confronted with integration issues and customer attrition. Lenati developed a customer experience strategic plan, including a lifecycle assessment, touch point analysis, and an executive scorecard. As a result, qualified leads increased and customer support call volume dropped. Read more

  • Leveraging Innovation for Productivity and Growth
    Microsoft's Global Foundation Services team needed to increase productivity while cutting costs. Lenati designed and implemented a multi-dimensional Innovation Program that resulted in the submission of hundreds of efficiency-optimizing ideas. Read more

  • Engaging Customers with Targeted Online Content
    A software company needed to prepare for a product launch by creating a global communications program. Lenati developed a process that allowed local marketing managers to translate communications within a set structure, resulting in a program with over one million registrants worldwide. Read more

  • Building a Mobile Web Strategy to Meet Customer Needs
    A global company needed to improve its cumbersome mobile web experience. Lenati developed mobile customer scenarios, identified requirements, and analyzed implementation options. The company moved forward with Lenati's recommendations, resulting in a more customer-friendly mobile experience. Read more
 
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