The Loyalty – Customer Experience (CX) Connection

Customer-Centric Marketing

Customer experience (CX) and customer loyalty both require integration across functional and programmatic aspects of a company.

Download this article to learn more about:

  • How customer experience is tied to long-term customer retention
  • Removing internal silos between customer loyalty and customer experience departments
  • Assessing the company’s engagement model across customer loyalty programs and the customer experiences
  • Building an integrated customer loyalty and customer-focused approach

About Lenati: We are a marketing and sales strategy consultancy that helps companies acquire, grow, and retain customers. Our clients come to us to build market leadership, whether through radical innovation or intelligent evolution. Learn more about our Customer Experience Services.